MAC’s New Marilyn at The River

Let’s face it, the magical, magnetic Marilyn Monroe is a mighty force in the world of movies and glamour, and she is not likely to be forgotten anytime soon, as evidenced by the immense popularity of the Forever Marilyn statue in downtown Palm Springs.  But to get a little more up close and personal with the memory of this amazing motion picture icon, the MAC store at The River in Rancho Mirage has recently introduced MAC Marilyn Monroe.

At the product launch premiere—which was worthy of any silver screen diva’s theatrical opening night—hundreds of MAC- and Marilyn-lovers waited patiently to get inside the store to see what all the pre-release hype was about.  There was never a moment of disappointment as shoppers were invited to join the party by handsome ushers, offered nibbles, soft drinks, and cocktails, and introduced to the products they had been anxiously awaiting to see.

The collection channels the legend’s luster and sex appeal, offering shades and formulas that I know would have appealed to the blonde bombshell.  Shimmering metallic and diamond-tone eye shadows with names like “Silver Screen,” “Preferred Blonde,” and “How to Marry” joined hot lipsticks “Love Goddess,” “Charmed I’m Sure,” and, my favorite, a dark scarlet matte called “Deeply Adored.”

Brow finishers, false eyelashes, mascaras, blush, and powders were all tested and approved by the worshiping MAC masses.  And finishing it all off were nail lacquers sure to bring back Marilyn memories.

Of course, in addition to the Marilyn Monroe Collection, MAC still carries its full line of wonderful makeup, skin care products, beauty tools, and make-over services.  Say “hi” to Lauren when you’re next in the store and tell her Diana from Rancho Mirage thanks her for making her look like a star!   www.theriveratranchomirage.comwww.maccosmetics.com